Online Distribution Compliance
Compliance management is part of the organizational and monitoring obligations of any company of any size, being a local SME, an EU-wide or a global player. Deficient compliance management leads to the personal liability of those responsible.
Brand value is a key factor of market success and hence the company value. Key value drivers such as brand image, brand reputation and a trustable online appearance of the respective brand are increasingly gaining importance.
Not only do we assist you in fulfilling your standard compliance obligation. Beyond this we developed a unique online distribution compliance solution, which particularly serves all your e-commerce related business units.
By changing the perspective on/of our data, we generate useful information which serve your various market monitoring purposes.
With our customized online distribution compliance service you will be able to identify and control
disloyal distribution partners,
disloyal license partners,
unauthorised online-supply-chains,
parallel imports / gray market sales and
brand dilution in other industries.
You may gain information through your enforced disclosure rights on
identity of unauthorized sellers and suppliers,
suspicious production and storage facilities (networks),
brand abuse within your own dealer network,
brand abuse within your own partner network and
miscellaneous market/seller information such as sales volume.
This will continuously lead to
strengthening of the exclusive rights of authorized partners,
strengthening of official license partners,
rise of attractivity for new license partnerships and portfolio add-ons,
regaining of control over online sales channels,
protection from “black sheep“ in own network,
increase of market demand for original products,
less price pressure on original products,
control over online-sales-channels and -networks,
increased success in online campaigns, thereby
protection of the “core business“,
less SEM/SEO abuse,
less re-directed customer traffic and
RoI-potential through regained traffic on own resp. authorized webshops (less “stolen data traffic“)